No one can deny that a dynamic mobile ecosystem is really building up in France. Proof of it were given by the number and diversity of the audience, showing a deep interest in mobile technologies. Many people deserve a thank you for this. Events like Mobile Monday Paris or Startup Weekend, actors like Silicon Sentier, Le Camping or Techcrunch France and of course dozens of startups and agencies are evangilising in the field day and night. And by taking part in it, we know how tough it can be.

And big businesses are now following -and fueling- the trend! As you may have seen, Auchan, Castorama and Les cinémas Pathé Gaumont have recently integrated our scanner into their app. Many others expressed their interest during the event.

Marketing experts are now fully aware that mobile is the missing link between their online and offline communication strategies. And they discover that they have tools to bridge the gap very easily, with mobile scanning or geolocalization for example.

That’s obviously just the beginning but that’s a very good start. Let’s rock the French mobile ecosystem together!

In a bus stop or in front of theaters, just scan a movie poster to access relevant information such as plots, trailers or showtimes, in a matter of seconds. If you wish you can even book your tickets right from your phone. Awesome!

If you’d like such a cool scanning feature in your app, don’t wait anymore and jump on the bandwagon now!