Google made some very interesting announcements in the image recognition space lately. First they integrated Goggles into their web user interface so that you can now use images to run queries. You can even drag an drop your pic of choice to start your search! The Mountain View giant also launched a new marketing experiment [...]
Today we’re really pleased to announce a new integration of our scanning tech into a famous french retailer app: Thanks to it, DIY has never been so easy. No more troubles looking for tools you’ve seen in a catalogue. Just scan the image of the product itself to know how to use it and where [...]
Great news for Moodstocks: Auchan (one of the biggest french retailers) now uses scanning to make their flyers interactive! Thanks to Moodstocks API and SDK, Auchan could integrate the scanning feature in a breeze on the three main operating systems (iPhone OS, Android, Windows Phone 7). And spend time on what really matters: the experience they provide [...]
When it comes to marketing and communication, huge B2C companies such as L’Oréal invest a lot. As an example, just consider the launch of a new perfume. The target has to be reached, no matter what it takes : Spots will be displayed on your TV Billboards will spread all around your town Ads will [...]
After releasing our new website a few days ago we thought we needed a cool newsletter too to spread the word around Moodstocks ! At first we decided to develop our own software with Ruby On Rails but the css part is such a mess that we started looking for alternatives. After struggling for hours [...]

Posted on 6, Jul






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