A QR code is not a call-to-action!
Posted on 2, Aug
Last week, we’ve launched the invisible QR Code. And as expected, it raised many concerns on social networks. If we had to summarize them, it would be something like: “QR Codes are calls-to-action. So if you make them invisible, why will people scan ?”. But the point is precisely that a QR Code is NOT [...]
Gaumont Pathé integrates scanning thanks to Moodstocks
Posted on 24, May
Today we’re really thrilled to announce that Gaumont Pathé (the oldest running film company in the world) now features scanning in its iPhone app, leveraging Moodstocks API and SDK: In a bus stop or in front of theaters, just scan a movie poster to access relevant information such as plots, trailers or showtimes, in a matter of [...]
Recent Comments