Many of you underlined the potential of our tech for gaming apps. Many already experienced it, both with our real-life scavenger hunt and the Ricard Mix Code app. And Volkswagen understood it well so they launched the Golf Story Game.

The rules are simple: you score each time you scan an ad in magazines or on billboards from the dedicated iPhone and Android apps.

Along with points and badges, you can win a wide range of stuff, from iPads to a real Golf Cabrio. Pretty cool, right?

So far the apps are only available in Belgium. But feel free to ask Volkswagen to expand it to the rest of the world!

We’d like to thank our partners for their awesome integration work: In The Pocket (app design and development) and Tribal DDB Brussel (project leader). You guys rock!